Apple plans product launch event in Los Angeles on October 28

Apple will host an event on October 28 to present its first touchscreen MacBooks alongside updated iPad mini and Mac hardware.

FTMQ SI, written by our newsroom16 October 2026 at 01:080 views

Apple has invited media to an all-day product launch in Los Angeles on October 28, ZDNet AI, 9to5Mac, and Tom's Guide reported, citing Bloomberg reporter Mark Gurman. The event will showcase Apple's first touchscreen MacBooks, an updated iPad mini, and M6 MacBooks. [1][2][6]

The upcoming touchscreen MacBooks will feature organic light-emitting diode displays in 14-inch and 16-inch sizes, according to ZDNet AI. These models will run on M5 Pro and M5 Max chips and incorporate a redesigned, lighter form factor. ZDNet AI added that Apple also plans to release a separate 14-inch MacBook equipped with a base model M6 chip and a largely unchanged build. [1]

Apple transitioned its laptop lineup to custom silicon starting in late 2020 with the M1 chip, which replaced Intel processors to improve energy efficiency and performance. Earlier design iterations included the introduction of Retina displays in 2012 and the Touch Bar contextual interface on select MacBook Pro models in 2016. [10]

Apple set an all-day product launch event for October 28 in Los Angeles.
The upcoming product line includes 14-inch and 16-inch OLED touchscreen MacBooks.
The new touchscreen laptops will feature M5 Pro and M5 Max processors.

Sources

Every paragraph above points to the numbered items it rests on. Read the originals here.

[1]Apple’s first touchscreen MacBook is days away – with another OLED surpriseZDNet AI, 10h ago (the report this story comes from)
[2]Touchscreen MacBook Pro and more launching at Apple event on Oct 289to5Mac, 14h ago
[3]The latest MacBook Pro and Ultra rumors: What we know about Apple's OLED touchscreen MacsMashable, 8h ago
[4]MacBook Ultra: Everything We Know About Apple's OLED Touchscreen MacMacRumors, 1d ago
[5]Apple’s first touchscreen MacBook is days away – with another OLED surpriseZDNET, 10h ago
[6]Apple holding event Oct. 28 for first touchscreen MacBook Pro — what we knowTom's Guide, 9h ago

Background

[7]IPhone (1st generation) on Wikipedia
[8]Steve Jobs on Wikipedia
[9]Nintendo Switch on Wikipedia
[10]MacBook on Grokipedia

Our newsroom writes these reports with the help of software, from the 10 sources listed and nothing else, and checks them against those sources. Facts can still be wrong or move on; the originals are the record. Spotted a mistake? Write to daniel@monsterkong.com.

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